- Your cover photo should be 851x315 pixels and less than 100 KB. Be sure to match your corporate branding.
- Your profile photo should be 180x180 pixels. A great place for your logo.
- Your cover photo CANNOT include a call to action or any contact information. This information should go in your profile information.

- A “pinned post” keeps a post at the top of your page for 1 week even if you add additional posts.

- To highlight a photo, link or status, click the star icon on the post. This will make the post be full page width.

- Customize and arrange the apps under your cover photo. This is a great place for a call to action.

- Use the Milestones feature to mark key moments for your brand. Simply select Event, Milestone in the New Post balloon.

- Use Facebook Insights to see which posts are getting traction with your fans. (You have to have at least 30 “Likes” to use this feature.)
