Posted by Insight Designs | April 12th, 2011 | No Comments
Eleven years ago, Nico and I sat down on the back porch of Connie Carpenter and Davis Phinney’s Boulder home to talk about creating a website for their bike camp business. Accomplished cyclists — Connie won Olympic gold in 1984 and Davis won two stages of the Tour de France and an Olympic bronze — they were the perfect pair to lead groups of cycling enthusiasts through the hills of Italy and the mountains of Colorado. And we at Insight Designs were thrilled to create their first real web presence and begin a lasting friendship. (By the way, that site — bikecamp.com — is still about the same as it was when we created it in 2000.)
Since then, we’ve worked on several projects for Connie and Davis and their son, Taylor Phinney who himself has taken the cycling world by storm. Just 10 days ago, Connie called because Davis’ new book The Happiness of Pursuit was coming out and they needed a website for it ASAP. No problem, I said.
For those of you who don’t know Davis’ story and for those of you who think you do, this book promises to be a powerful read. After an illustrious cycling career that led to a budding career in television commentary, Davis was diagnosed with early-onset Parkinson’s disease. The Happiness of Pursuit is the story of how Davis sought to overcome his Parkinson’s by reaching back to what had made him so successful on the bike and adjusting his perspective on what counted as a win. The news of his diagnosis began a dark period for this vibrant athlete, but there was also light. His son Taylor’s own bike-racing career was taking off. Determined to beat the Body Snatcher, Davis underwent a procedure called deep brain stimulation. Although not cured, his symptoms abated enough for him to see Taylor compete in the Beijing Olympics. Davis Phinney had won another stage. But the joy, he discovered, was in the pursuit. With humor and grace, Phinney weaves the narrative of his battle with Parkinson’s with tales from his cycling career and from his son’s emerging career. The Happiness of Pursuit is a remarkable story of fathers and sons and bikes, of victories large and small.
With Connie feeding us content and great photos, we were able to get the site launched yesterday — www.davisphinney.com. Check it out. You can read excerpts from the book, see what folks are saying about it, check Davis’ speaking appearance schedule, and of course, order your own copy of the book.