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Archive: 2012

And the winners are…

Posted by    |   December 28th, 2012   |   No responses

I swear, the Insight Designs holiday party just keeps getting better every year. We hosted our 13th annual feat earlier this month at our Boulder offices with the lights of Pearl Street twinkling through the windows. About 140 guests joined us for fabulous food (the crab cakes were to die for), lively libations, silly hats and all. You can see some of the fun here. Each year, we love taking the opportunity to promote the products and services of our awesome clients in a prize giveaway. This year, instead of interrupting the party buzz to award prizes, we did the drawing afterward.  And the 2012 winners are (drum roll please):
A Grammy Nominee in our midst

Posted by    |   December 27th, 2012   |   No responses

So excited to share the news that one of Insight Designs' clients - JumpinJazz Kids - has been nominated for a Grammy! JumpinJazz Kids is a unique line of children's music that combines narrative storytelling with fun, pop-influenced jazz songs performed by world-renowned jazz artists, a jazz quintet and a full symphony orchestra. The stories follow the imaginative adventures of 7-year-old Claire and her stuffed animal friends. "A Swinging Jungle Tale," the first title in the JumpinJazz series, has been selected as one of 5 nominees -- out of 117 entrants -- in the Best Children's Album Category for the 55th Annual Grammy Awards. Keep your eye on CBS at 8 pm on Sunday, Feb. 10, to see if our friends take home the coveted statue. And in the meantime, feel free to check out the JumpinJazz Kids website, where you can learn more about Claire, listen to the music featuring Dee Dee Bridgewater, Al Jarreau and Hubert Laws, and of course buy a CD.
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ThisLife.com wins Award!

Posted by    |   September 26th, 2012   |   No responses

Kudos to our friends at ThisLife.com for being a Silver Winner in the 7th Annual W3 Awards. The awards, judged and sanctioned by the International Academy of the Visual Arts, honor outstanding work for web and mobile. Insight Designs started working with ThisLife founders Matt and Andrea Johnson in February 2010 to create their cloud-based service that organizes and archives users' photos and videos. Insight partner Nico Toutenhoofd led a crew of Insight programmers to develop ThisLife's API cloud infrastructure, including everything from video processing and face recognition to social media integration and automatic duplicate photo detection. The API supports an HTML5 browser client, a Flash browser client, a native iPhone app, a Mac desktop app and a Windows desktop app. If you're looking for the best home for all of your photos and videos, ThisLife is it.  It's currently in beta and is an invitation-only service, but you can simply request an invite to see what all the buzz is about. Also, check out this glowing piece from the Wall Street Journal - "A Hangout for All Your Social-Network Photos".
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Don’t miss “Chasing Ice” from the producer of Academy-Award winning “The Cove”

Posted by    |   September 6th, 2012   |   No responses

Sometimes we get to work on something uber cool. This is one of those times. Last week, we launched a new website for Chasing Ice, an award-winning documentary film that tells the story of National Geographic photographer James Balog's mission to change the tide of history by gathering undeniable evidence of the Earth's changing climate. Balog and a band of young adventurers deployed revolutionary time-lapse cameras across the brutal Arctic to capture a multi-year record of the world's disappearing glaciers. The film -- filled with hauntingly beautiful videos that compress years into seconds and capture ancient mountains of ice in motion as they vanish at a breathtaking rate -- has won some of the most impressive awards in the movie business, including the Sundance Film Festival's Excellence in Cinematography Award. The trailer was just released yesterday. Watch it here. And be sure to see Chasing Ice on the big screen if you can. It premieres in a dozen cities in November with more showings to come. See the schedule here.
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Make the most of your Facebook Timeline

Posted by    |   August 20th, 2012   |   No responses

By now, most of us are familiar with Facebook Timeline, but we may not be maximizing its potential.  Here are some tips to make sure you're getting the most out of this new layout for your company and product Facebook pages. The basics:
  • Your cover photo should be 851x315 pixels and less than 100 KB. Be sure to match your corporate branding.
  • Your profile photo should be 180x180 pixels. A great place for your logo.
  • Your cover photo CANNOT include a call to action or any contact information. This information should go in your profile information.
Timeline has features that allow you to keep the important information front and center for your fans:
  • A “pinned post” keeps a post at the top of your page for 1 week even if you add additional posts.

  • To highlight a photo, link or status, click the star icon on the post. This will make the post be full page width.

  • Customize and arrange the apps under your cover photo. This is a great place for a call to action.

  • Use the Milestones feature to mark key moments for your brand. Simply select Event, Milestone in the New Post balloon.

  • Use Facebook Insights to see which posts are getting traction with your fans. (You have to have at least 30 “Likes” to use this feature.)

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